British Flowers Week
16th - 22nd June 2025
Since its launch in 2013, British Flowers Week has championed the UK’s cut flower industry, celebrating growers, wholesalers, and florists who work with British-grown flowers. Now, after a decade of success under New Covent Garden Flower Market, the time has come for a new chapter.
Flowers from the Farm, the pioneering organisation that has transformed the landscape for small-scale British flower growers, now leads British Flowers Week. Founded by Gill Hodgson with a vision to revive and promote UK-grown flowers, Flowers from the Farm has grown into a thriving network of independent flower businesses, supplying retail customers, florists, and event professionals across the nation. Its extraordinary impact on the industry was recently recognised when Gill was recently awarded an MBE.
As we step into this new era, Flowers from the Farm is evolving into a forward-thinking trade association, committed to strengthening the presence of British-grown flowers in the marketplace. British Flowers Week 2025, running from 16th – 22nd June, will embrace this momentum under the theme “Flowers For The Future.” We invite growers, wholesalers, and retailers to join us in celebrating with vibrant events—flower flashes, pop-ups, window displays, farm tours, collaborations, sustainable floristry workshops, and more.
We are inviting every retailer, wholesaler and grower of British-grown flowers to get involved in British Flowers Week by organising flower-filled events to inspire and engage; from flower flashes, pop-up stalls and window displays — to talks, flower-field tours, sustainable floristry workshops and demonstrations.
In London, the Garden Museum will continue to celebrate British Flowers with their annual exhibition of floral installations, open this year from Wednesday 4 – Sunday 8 June where the country’s top floral designers will be invited to build showstopping floral installations around the museum using seasonal, British-grown flowers.
About Flowers from the Farm
Promoting a financially and environmentally sustainable local cut flower industry
Flowers from the Farm is the UK’s leading professional trade association for independent flower growers, representing a network of over 1,000 members nationwide. We are dedicated to advancing agroecological growing practices that prioritise environmental responsibility and financial sustainability. Our mission is to empower our members with the knowledge, resources, and opportunities to thrive in their businesses while promoting the unique value of British-grown flowers. Through education, advocacy, and collaboration, FftF is driving innovation and excellence in the flower-growing industry, connecting growers with customers who value high-quality, sustainably produced flowers.
Media Contact
For more information, hi-res images or to arrange interviews, contact:
Image: Hawksbury Hunt
British Flower Week aims to:
Showcase the use of great British flowers, plants and foliage through great British floristry
Educate and entertain the British public with talent and tales from across the floral landscape
Encourage the public to buy more flowers, plants and foliage and use them in inventive and inspirational ways
Raise awareness of Flowers from the Farm & New Covent Garden Market and the wholesale flower sector
Look out for more over the coming months – on this website and through our social media feeds – as we build up to the main event, BFW 2025 16th – 22nd June.
#BritishFlowersWeek #BritishFlowersWeek2025
#FlowersFromTheFarm #NewCoventGardenMarket
@flowersfromthefarm @marketflowers
Flower Flash - British Flowers Week 2023
Wild Stems, Wilt Studio, Hawksbury Hunt Flowers, The Botanical Alchemist.
Other involved members not captured in the photos were Chickney Hall Flower Farm, Churchfield Flower farm, Churchview Flower Farm and Margent Farm.
Photo Credit: Thyme Lane
Here at New Covent Garden Market, the largest and oldest wholesale flower market in the UK, our wholesalers sell. Our experienced and knowledgeable multi-generational wholesalers have been selling a huge variety of cut flowers, plants and foliage to London and the South East for centuries.
Until relatively recently – well, the 1980s anyway – the vast majority of the product sold here was sourced from domestic growers. Today, the majority of the flowers in your high street flower shop will have been grown by large scale commercial growers and routed through Dutch auctions. But while the British industry may have reduced significantly in size, it produces consistent top quality and there is still a large volume of homegrown product on the Market during the season, which is always in high demand
